Hospitality
AI Search Watch changes how hospitality businesses monitor their visibility in AI-powered search results. Our platform provides comprehensive tracking and analytics across major AI search engines like Google AI Overview, ChatGPT, Perplexity,You.com, Google Gemini, and others, giving you a competitive edge by revealing how AI perceives and recommends your properties.
With our regular reports, hospitality marketers gain access to in-depth brand and competitor intelligence. You can easily identify and track competitors suggested by AI and also explore sentiments and keywords associated with competitors. Also, tracking positions and mentions and influence helps you to see how AI positions your competitors against your product and brand. You may explore table-like results and also visualizations where competitors and your brand are represented as a visual interactive graph. .
Our keyword analysis feature analyzes responses from AI engines and extracts them into the table where you can see them, sort and filter by their influence, and also export to CSV for further use. You may also see alternative keyword suggestions and use them for creating new content and updating existing content. This way, you can ensure your hotels, resorts, and experiences gain maximum visibility in AI-driven search results.
AI Search Watch's source links monitoring is particularly valuable for hospitality marketing. It monitors which sources (websites, social networks, official websites) influencing AI search results in the travel niche, so you see which websites affect the representation fo your brand's unique offerings and experiences are properly represented. Tracking sources also helps you see where customers are referencing your brand so you can react and influence these sources in time.
The sentiment analysis feature provides an invaluable tool for reputation management in hospitality. Analyze sentiment distribution from AI engines’ responses to quickly identify positive aspects of your brand to emphasize in campaigns, as well as address any negative perceptions before they impact bookings or guest experiences.
Moreover, AI Search Watch can monitor answers about not just your brand but also about your competitors, or about the industry in general. Using custom questions to AI about alternative accommodations or experiences helps to understand and track which ones are being recommended alongside your offerings. This knowledge enables more targeted marketing efforts and helps in developing unique selling propositions that stand out in AI-driven travel recommendations.
Stay ahead of the AI revolution in hospitality by understanding how AI perceives and presents your properties to potential guests. With AI Search Watch, you can optimize for next-gen search experiences beyond traditional SEO and future-proof your digital marketing strategy in the hospitality sector.